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Moda Operandi

Moda Operandi

Founded by Lauren Santo Domingo, Moda Operandi is a high-fashion platform that allows clients to preorder looks directly from the runway and shop a curated selection of luxury pieces.

Moda Operandi has transformed the landscape of retail by connecting the consumer directly to the runway. Founded in 2010, the platform’s signature “trunkshow” model allows fashion enthusiasts to secure pieces from upcoming collections months before they hit traditional storefronts.

Beyond its innovative business model, Moda Operandi is a cultural arbiter of taste, known for its meticulously curated boutiques and editorial-driven shopping experiences. It remains a primary destination for those seeking the most exclusive and forward-thinking pieces in global luxury fashion.